Foko Retail Selected by Microsoft to Join Accelerator Program for Enterprise-Ready Startups

Foko Retail Joins New Cohort of Innovative Startups with Unprecedented Access to Top Microsoft Partners and Customers, Technical Knowledge, Premier Engineering, Go-To-Market and Co-Sales Support

Foko Retail has been chosen by Microsoft to take part in its Seattle-based Accelerator Program, created to support later-stage startups that are ready to scale their businesses to become enterprise-ready.

“We’re thrilled to have been chosen to join Microsoft’s Accelerator Program, to connect us to new business opportunities, industry leaders and technical experts,” says Foko Retail CEO Marc Gingras. “As the role of brick-and-mortar retail continues to shift away from pure product distribution towards providing more immersive in-store brand experiences for customers, we’re here to support retailers through that transition and give them the tools they need to stay competitive.”

 


 

“We’re excited to support Foko Retail in developing new and innovative data-driven solutions for retailers and brands. Together, we can work to accelerate their growth and ensure that they have the resources and expertise they need to take their business to the next level.”

– Raghav Kher, Managing Director of the Microsoft Accelerator Program

 


 

“Foko Retail delivers the science of merchandising, so retailers can know with absolute certainty that their displays adhere to brand directives, and can make data-informed decisions through analytics on store performance,” says Gingras. “Partnering with Microsoft means that we’ll be able to grow faster, connect with more potential customers through co-sales support, and expedite the development of the next phase of our product.”

The Microsoft Accelerator program is designed to help accelerate the success of innovative, B2B enterprise-ready companies. From idea to IPO, Microsoft is uniquely equipped to support the tech startup community at every stage of their journey.

 

The program includes:
  • Unprecedented access to top Microsoft partners and customers, technical knowledge, premier engineering, go-to-market and co-sales support
  • Direct support from Microsoft’s Azure Engineering Team
  • Development of co-marketing materials, marketplace promotions, and listings in Microsoft’s customer-facing catalogs
  • Dedicated Microsoft channel managers responsible for integrating Nimble into its planning and sales cycles programs
  • Incentives that reward channel partners for selling Nimble to Microsoft cloud services customers within the first three months

 

“With the support of the Microsoft Accelerator team behind us, we’re really just getting started. Foko Retail is looking towards an extremely bright future as we work with Microsoft to develop our go-to-market strategy and extend our reach as a global retail solution provider,” says Gingras.

 


 

ABOUT FOKO RETAIL:

Foko Retail’s platform is helping retailers across the globe transform their businesses by allowing them to be more responsive, transparent and focused on what matters most—the customer experience.

Foko Retail delivers the science of execution and merchandising, so retailers can ensure total merchandising visibility and compliance, and get real-time analytics on in-store execution, for a brand-consistent customer experience every time.

Visit www.fokoretail.com to learn more.